This post has been moved to: http://jennstrends.com/please-stop-linking-your-social-media-sites/
I realize that in social media there are few set rules. Everyone has their own perceptions of what is right and what is wrong. So when it comes to linking your Facebook and Twitter accounts, or your Instagram and Facebook accounts, some people say “Yes!” while others scream “No!”. If the title didn’t give it away, I’m one of the latter category. While I don’t propose this post to be a rant, per se, here are my thoughts…
Please, please, please STOP linking your accounts!
There are a multitude of reasons why I feel this way and I will attempt to explain them here in a way that I hope opens your eyes to my perspective. You may disagree with me – that’s fine. There’s a section for comments at the end and I welcome your perspective.
A little disclaimer before I start: If you are a less frequent user of a certain platform, then maybe linking your accounts works for you and helps generate additional traffic. If this is you, great! And you might not want to read any further. However, if you are a heavy user of various social media platforms, please read on.
Chances are that if I like you or your brand, I will follow you across more than one platform. So if I follow you on all these sites and you post the SAME information on each and every site, why should I continue to follow you on each site? In this case, I’ll just follow you on Facebook so that I can flip over your posts quickly in my feed. You need to give people a reason to follow you on more than one site! It’s all about that exclusivity thing – when I see something that you’ve only shared on Twitter, it makes me part of that elite group: better than all those Facebook followers, and more in the know than your Instagram followers. Everyone likes to feel like they have some special advantage and unique posts on each site let your fans feel a little more special.
You can read the rest of this post at: http://jennstrends.com/please-stop-linking-your-social-media-sites/